電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)是指某一時段內平均每分鐘收(shou)(shou)(shou)看(kan)某電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)頻道(dao)（或某電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)節(jie)目(mu)）的人數(shu)占電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)觀眾總人數(shu)的百分比。作為“注意力經濟”時代的重要量(liang)化指標(biao)，它是深入分析(xi)電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)收(shou)(shou)(shou)視(shi)(shi)(shi)市場的科(ke)學基礎。2018收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)最高(gao)的電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)劇(ju)是哪(na)部？收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)最高(gao)的綜藝節(jie)目(mu)是哪(na)個(ge)節(jie)目(mu)？下面就一起來看(kan)看(kan)尼(ni)爾森網聯發布的2018全年電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)臺(tai)收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)、電(dian)(dian)(dian)(dian)視(shi)(shi)(shi)劇(ju)收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)、綜藝節(jie)目(mu)收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)以及晚會節(jie)目(mu)收(shou)(shou)(shou)視(shi)(shi)(shi)率(lv)。