東(dong)方樹葉(xie)(xie)是農夫(fu)山泉(quan)(quan)公(gong)司(si)新出品的一(yi)款茶(cha)飲(yin)(yin)料，用(yong)農夫(fu)山泉(quan)(quan)泡制，主打(da)0卡路里。1610年中國茶(cha)葉(xie)(xie)乘著(zhu)東(dong)印度公(gong)司(si)的商船漂洋過海，飲(yin)(yin)茶(cha)之(zhi)風迅速傳遍歐洲大(da)陸(lu)。因一(yi)時不(bu)知(zhi)如何命名，且其來(lai)自神秘的東(dong)方，故被稱為“神奇的東(dong)方樹葉(xie)(xie)”。

東方樹葉全部使(shi)用(yong)茶葉，不試用(yong)茶粉(fen)，不添(tian)加(jia)香料，打造純粹的(de)原(yuan)味茶飲(yin)料，無糖0卡，解渴0負擔，采用(yong)獨特的(de)半(ban)透明瓶身，設計源于農夫山泉研(yan)發(fa)的(de)抗氧化工藝(yi)，使(shi)東方樹葉的(de)茶湯獨具通(tong)透感和色澤感。

農夫山泉邀請(qing)Pearlfisher(英國設(she)計公司)為其新(xin)產品(pin)“東(dong)方樹葉”設(she)計了包(bao)裝(zhuang)形(xing)象。這個(ge)系列產品(pin)將包(bao)含紅茶(cha)(Black tea)、綠茶(cha)(Green tea)、茉莉花(hua)茶(cha)(Jasmine tea)以及烏(wu)龍(long)茶(cha)(Oolong tea)等(deng)四個(ge)口味(wei)。中(zhong)國有巨大(da)的茶(cha)飲料消(xiao)費(fei)市場，但目前(qian)大(da)多(duo)數同類產品(pin)都有雷同的包(bao)裝(zhuang)形(xing)象。

農(nong)(nong)夫(fu)(fu)山泉(quan)從不使用(yong)(yong)(yong)城市(shi)自來水(shui)(shui)(shui)(shui)(shui)，每一(yi)滴農(nong)(nong)夫(fu)(fu)山泉(quan)都有(you)其源(yuan)(yuan)頭。農(nong)(nong)夫(fu)(fu)山泉(quan)認為(wei)，只有(you)好的(de)(de)天(tian)(tian)然水(shui)(shui)(shui)(shui)(shui)源(yuan)(yuan)才能生(sheng)(sheng)產(chan)(chan)出優(you)質(zhi)的(de)(de)瓶裝飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)。含(han)有(you)天(tian)(tian)然礦物(wu)元素(su)的(de)(de)飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)，符(fu)合人體需(xu)求，任何(he)人工(gong)水(shui)(shui)(shui)(shui)(shui)都難以比(bi)(bi)擬。天(tian)(tian)然理念(nian)——堅持(chi)水(shui)(shui)(shui)(shui)(shui)源(yuan)(yuan)地(di)建廠(chang)，水(shui)(shui)(shui)(shui)(shui)源(yuan)(yuan)地(di)生(sheng)(sheng)產(chan)(chan)。農(nong)(nong)夫(fu)(fu)山泉(quan)堅持(chi)在(zai)(zai)遠離都市(shi)的(de)(de)深山密(mi)林(lin)中(zhong)(zhong)建立生(sheng)(sheng)產(chan)(chan)基地(di)，全部生(sheng)(sheng)產(chan)(chan)過程在(zai)(zai)水(shui)(shui)(shui)(shui)(shui)源(yuan)(yuan)地(di)完(wan)成。您(nin)喝的(de)(de)每一(yi)瓶農(nong)(nong)夫(fu)(fu)山泉(quan)，都經過了(le)漫(man)長(chang)的(de)(de)運輸線路(lu)，從大(da)自然遠道而來。農(nong)(nong)夫(fu)(fu)山泉(quan)占(zhan)據四(si)大(da)優(you)質(zhi)的(de)(de)天(tian)(tian)然飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)源(yuan)(yuan)——浙江千島湖、吉林(lin)長(chang)白山、湖北(bei)丹(dan)江口、廣東萬綠湖。健康(kang)理念(nian)——農(nong)(nong)夫(fu)(fu)山泉(quan)只生(sheng)(sheng)產(chan)(chan)天(tian)(tian)然弱堿性的(de)(de)健康(kang)飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)，堅決反對(dui)在(zai)(zai)水(shui)(shui)(shui)(shui)(shui)中(zhong)(zhong)添(tian)加(jia)任何(he)人工(gong)礦物(wu)質(zhi)。世界衛生(sheng)(sheng)組織《飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)水(shui)(shui)(shui)(shui)(shui)質(zhi)準則》表明，不論飲(yin)食結構(gou)豐富與否，人體必需(xu)從飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)中(zhong)(zhong)攝(she)取一(yi)定比(bi)(bi)例的(de)(de)礦物(wu)質(zhi)和微量元素(su)。因此，農(nong)(nong)夫(fu)(fu)山泉(quan)認為(wei)，飲(yin)用(yong)(yong)(yong)水(shui)(shui)(shui)(shui)(shui)中(zhong)(zhong)應該含(han)有(you)人體所(suo)需(xu)的(de)(de)均衡、天(tian)(tian)然的(de)(de)礦物(wu)元素(su)，并(bing)反對(dui)在(zai)(zai)水(shui)(shui)(shui)(shui)(shui)中(zhong)(zhong)添(tian)加(jia)任何(he)人工(gong)礦物(wu)質(zhi)。