項目背景
煙(yan)(yan)臺(tai)大悅城(cheng)(cheng)(cheng)位于煙(yan)(yan)臺(tai)市芝罘區的(de)(de)核(he)心(xin)區域,是煙(yan)(yan)臺(tai)商業(ye)中心(xin)唯一的(de)(de)一個(ge)臨海地塊,具(ju)備(bei)輻射與服務(wu)整體煙(yan)(yan)臺(tai)市區的(de)(de)能(neng)力(li);煙(yan)(yan)臺(tai)大悅城(cheng)(cheng)(cheng)具(ju)備(bei)稀(xi)缺景(jing)觀文化資(zi)(zi)源、一線的(de)(de)海景(jing)資(zi)(zi)源,同(tong)時(shi),項目位于具(ju)有悠久歷(li)史的(de)(de)煙(yan)(yan)臺(tai)山腳下,其景(jing)觀文化價值具(ju)有稀(xi)缺性(xing);項目所(suo)在的(de)(de)區域是包含商務(wu)、商業(ye)、旅游等功能(neng)的(de)(de)綜(zong)合(he)功能(neng)區;作為(wei)老城(cheng)(cheng)(cheng)區,該區域計劃實施大規劃的(de)(de)城(cheng)(cheng)(cheng)市再(zai)開(kai)發(fa),包括碼(ma)頭搬(ban)遷(qian)、舊城(cheng)(cheng)(cheng)拆遷(qian)改造等,將形成(cheng)獨具(ju)特色的(de)(de)濱(bin)海城(cheng)(cheng)(cheng)市風貌,同(tong)時(shi)煙(yan)(yan)臺(tai)大悅城(cheng)(cheng)(cheng)還(huan)將成(cheng)為(wei)煙(yan)(yan)臺(tai)首家大型城(cheng)(cheng)(cheng)市綜(zong)合(he)體,煙(yan)(yan)臺(tai)市規模最大的(de)(de)綜(zong)合(he)體和單體商業(ye),硬件一流(liu)的(de)(de)商業(ye)建筑(zhu)體,業(ye)態豐富(fu)的(de)(de)一站式購物中心(xin),壯麗開(kai)闊的(de)(de)建筑(zhu)形態,與城(cheng)(cheng)(cheng)市文化交相(xiang)輝映。
步驟:
據了解,項(xiang)目分A、B兩個地塊(kuai)。A地塊(kuai)用(yong)地范圍(wei)為南(nan)至(zhi)北馬路,北至(zhi)用(yong)地邊界(jie),西至(zhi)海港路,東至(zhi)西南(nan)河(he)路。A地塊(kuai)的開發計劃(hua)分兩步實施:
第(di)一步,先啟(qi)動火(huo)車(che)站(zhan)以東(dong)至港(gang)務局辦公大(da)樓以西(xi)地塊,規劃建設(she)13萬(wan)平方米大(da)悅城項(xiang)目(mu)。“經過四(si)輪修(xiu)改(gai),目(mu)前大(da)悅城項(xiang)目(mu)規劃方案已獲認可,預(yu)計9月開工建設(she)。”
第二步,將建設約為16萬平方米(mi)的2棟(dong)雙子塔樓,該項目集寫字樓、商務辦公(gong)、酒店、公(gong)所、住宅為一體的高檔公(gong)寓群。結合大悅城,將與海(hai)港(gang)路兩側商業(ye)區共同構建煙臺中心區商業(ye)圈(quan)。
項目動態
中(zhong)糧煙(yan)(yan)臺(tai)大悅城舉辦(ban)奠(dian)基(ji)儀(yi)式2011年10月27日下午,“中(zhong)糧煙(yan)(yan)臺(tai)大悅城奠(dian)基(ji)儀(yi)式”在煙(yan)(yan)臺(tai)市(shi)芝罘區海(hai)港路地塊隆(long)重舉行(xing),煙(yan)(yan)臺(tai)市(shi)政(zheng)府劉樹琪副市(shi)長(chang)及(ji)中(zhong)糧集團(tuan)副總裁史焯(zhuo)煒、中(zhong)糧置地總經(jing)理(li)周(zhou)政(zheng)、常務副總經(jing)理(li)韓石(shi)等相關領導出(chu)席了本次(ci)奠(dian)基(ji)典禮。
中糧(liang)(liang)(liang)置地(di)是(shi)中糧(liang)(liang)(liang)集(ji)團有限公司的(de)(de)主要業務(wu)單(dan)元之(zhi)一。以(yi)“大(da)(da)(da)悅(yue)城(cheng)”品(pin)牌為(wei)核心的(de)(de)全服務(wu)鏈(lian)城(cheng)市(shi)綜(zong)合體是(shi)中糧(liang)(liang)(liang)地(di)產酒店單(dan)元的(de)(de)戰(zhan)略性項(xiang)目(mu),目(mu)前已擁有北京西單(dan)大(da)(da)(da)悅(yue)城(cheng)、北京朝(chao)北大(da)(da)(da)悅(yue)城(cheng)、天津大(da)(da)(da)悅(yue)城(cheng)、沈陽中街(jie)大(da)(da)(da)悅(yue)城(cheng)等數個在營、在建(jian)和擬建(jian)的(de)(de)大(da)(da)(da)型城(cheng)市(shi)綜(zong)合體項(xiang)目(mu)。同時,中糧(liang)(liang)(liang)集(ji)團投資(zi)開(kai)(kai)發的(de)(de)海(hai)南三亞亞龍灣國家旅游(you)度假開(kai)(kai)發區被外國游(you)客譽(yu)為(wei)中國的(de)(de)夏威夷。中糧(liang)(liang)(liang)投資(zi)建(jian)設的(de)(de)商用寫字(zi)樓、民用住宅,也在市(shi)場(chang)上受(shou)到歡迎。中糧(liang)(liang)(liang)集(ji)團旗下的(de)(de)凱萊國際酒店集(ji)團是(shi)世界酒店300強之(zhi)一。
2011年5月(yue),煙(yan)臺(tai)大悅(yue)(yue)城(cheng)(cheng)(cheng)有限公(gong)司公(gong)司于(yu)煙(yan)臺(tai)土地儲備交(jiao)易(yi)中(zhong)心(xin)競(jing)得了海港路A1地塊(kuai),未(wei)來五年,中(zhong)糧集團將在煙(yan)臺(tai)市芝罘區最核心(xin)的(de)(de)商業地塊(kuai),打(da)造一個(ge)以(yi)“大悅(yue)(yue)城(cheng)(cheng)(cheng)”為品牌的(de)(de)城(cheng)(cheng)(cheng)市綜(zong)合(he)體項目(mu),其中(zhong)包(bao)括13萬(wan)平米的(de)(de)“大悅(yue)(yue)城(cheng)(cheng)(cheng)”購物中(zhong)心(xin),并傳承“大悅(yue)(yue)城(cheng)(cheng)(cheng)”年輕(qing)、時尚(shang)、潮流、品位的(de)(de)理念,復(fu)制一個(ge)大悅(yue)(yue)城(cheng)(cheng)(cheng),打(da)造一個(ge)國際青年城(cheng)(cheng)(cheng)。同時五星級(ji)酒店(dian)、高檔公(gong)寓、海景住宅的(de)(de)加入(ru),將詮釋一個(ge)城(cheng)(cheng)(cheng)市中(zhong)心(xin),全功能、全業態(tai)的(de)(de)大型(xing)城(cheng)(cheng)(cheng)市綜(zong)合(he)體。[2]
煙(yan)臺(tai)大悅城(cheng)(cheng)(cheng)主力店(dian)簽(qian)(qian)約 港城(cheng)(cheng)(cheng)商業全(quan)速升級5月(yue)28日(ri),煙(yan)臺(tai)大悅城(cheng)(cheng)(cheng)主力店(dian)簽(qian)(qian)約儀式隆(long)重啟動,華潤萬家超市與幸(xing)福藍海國際影城(cheng)(cheng)(cheng)正式入駐煙(yan)臺(tai)大悅城(cheng)(cheng)(cheng),“雙驕”入駐標志(zhi)著煙(yan)臺(tai)大悅城(cheng)(cheng)(cheng)項目招商工(gong)作進入實質性進展(zhan)階段,煙(yan)臺(tai)市商務局(ju)副局(ju)長遲敏、多家媒體及嘉賓齊(qi)聚一堂,共襄盛典。
山東首個海灣主題購物中心
將于2014年6月盛裝開(kai)業(ye)的(de)(de)煙(yan)(yan)(yan)臺(tai)(tai)(tai)大(da)(da)(da)(da)悅(yue)(yue)城(cheng)(cheng)(cheng),雄(xiong)踞煙(yan)(yan)(yan)臺(tai)(tai)(tai)東部(bu)高技術海(hai)(hai)洋經(jing)(jing)濟(ji)新(xin)(xin)區(qu)(qu)(qu)的(de)(de)服(fu)(fu)(fu)務(wu)(wu)(wu)經(jing)(jing)濟(ji)核(he)心(xin)(xin)(xin)區(qu)(qu)(qu),南鄰省級重點服(fu)(fu)(fu)務(wu)(wu)(wu)業(ye)園(yuan)區(qu)(qu)(qu)海(hai)(hai)港(gang)路(lu)中(zhong)(zhong)心(xin)(xin)(xin)商(shang)貿區(qu)(qu)(qu),強勢(shi)入(ru)駐煙(yan)(yan)(yan)臺(tai)(tai)(tai)商(shang)業(ye)中(zhong)(zhong)心(xin)(xin)(xin)唯一(yi)(yi)臨海(hai)(hai)地(di)塊(kuai),因其地(di)緣的(de)(de)絕對優勢(shi),此地(di)段(duan)被譽為(wei)(wei)“皇冠上(shang)(shang)的(de)(de)明珠”。煙(yan)(yan)(yan)臺(tai)(tai)(tai)大(da)(da)(da)(da)悅(yue)(yue)城(cheng)(cheng)(cheng)是中(zhong)(zhong)糧首個(ge)臨海(hai)(hai)的(de)(de)購(gou)物(wu)(wu)中(zhong)(zhong)心(xin)(xin)(xin)項目(mu),一(yi)(yi)線(xian)的(de)(de)海(hai)(hai)景資源,使項目(mu)帶有與生俱來(lai)的(de)(de)優勢(shi)。據(ju)悉(xi),建成(cheng)后的(de)(de)煙(yan)(yan)(yan)臺(tai)(tai)(tai)大(da)(da)(da)(da)悅(yue)(yue)城(cheng)(cheng)(cheng)將擁有全海(hai)(hai)景飛天梯,主題空中(zhong)(zhong)花(hua)園(yuan)“愛悅(yue)(yue)灣”,內(nei)(nei)裝元素全部(bu)來(lai)自海(hai)(hai)洋靈感,為(wei)(wei)購(gou)物(wu)(wu)休閑平(ping)添了浪漫情懷。在建的(de)(de)中(zhong)(zhong)糧煙(yan)(yan)(yan)臺(tai)(tai)(tai)大(da)(da)(da)(da)悅(yue)(yue)城(cheng)(cheng)(cheng)項目(mu),分A1、A2兩(liang)個(ge)地(di)塊(kuai)。A1地(di)塊(kuai)主要建設煙(yan)(yan)(yan)臺(tai)(tai)(tai)大(da)(da)(da)(da)悅(yue)(yue)城(cheng)(cheng)(cheng)購(gou)物(wu)(wu)中(zhong)(zhong)心(xin)(xin)(xin),包(bao)括(kuo)地(di)下(xia)三層(ceng)和(he)地(di)上(shang)(shang)六層(ceng),局部(bu)七層(ceng)。占地(di)約4萬(wan)平(ping)米(mi),總建筑(zhu)面積22萬(wan)平(ping)米(mi),地(di)下(xia)9萬(wan)平(ping)米(mi),地(di)上(shang)(shang)13萬(wan)平(ping)米(mi)。中(zhong)(zhong)糧煙(yan)(yan)(yan)臺(tai)(tai)(tai)大(da)(da)(da)(da)悅(yue)(yue)城(cheng)(cheng)(cheng)是區(qu)(qu)(qu)位商(shang)圈內(nei)(nei)首個(ge)定(ding)位于年輕人及新(xin)(xin)型(xing)家庭的(de)(de)購(gou)物(wu)(wu)中(zhong)(zhong)心(xin)(xin)(xin),引入(ru)眾多一(yi)(yi)線(xian)潮流品牌(pai),并同五星級巨幕影院、全海(hai)(hai)景飛天梯、主題空中(zhong)(zhong)花(hua)園(yuan)“愛悅(yue)(yue)灣”、室(shi)內(nei)(nei)大(da)(da)(da)(da)型(xing)攀(pan)巖壁、煙(yan)(yan)(yan)臺(tai)(tai)(tai)首屈一(yi)(yi)指的(de)(de)超大(da)(da)(da)(da)型(xing)親子中(zhong)(zhong)心(xin)(xin)(xin)等致尚體(ti)驗(yan),大(da)(da)(da)(da)幅(fu)提高港(gang)城(cheng)(cheng)(cheng)潮人的(de)(de)生活理念。A2地(di)塊(kuai)主要建設16萬(wan)平(ping)方米(mi)的(de)(de)酒店、住(zhu)宅。項目(mu)建成(cheng)后,芝罘灣畔將雄(xiong)起集商(shang)務(wu)(wu)(wu)辦公、商(shang)貿流通、休閑娛樂等功(gong)能為(wei)(wei)一(yi)(yi)體(ti)的(de)(de)現代服(fu)(fu)(fu)務(wu)(wu)(wu)業(ye)聚集區(qu)(qu)(qu),進一(yi)(yi)步(bu)增(zeng)強老城(cheng)(cheng)(cheng)區(qu)(qu)(qu)服(fu)(fu)(fu)務(wu)(wu)(wu)業(ye)的(de)(de)輻射(she)帶動能力,完善東部(bu)新(xin)(xin)區(qu)(qu)(qu)濱海(hai)(hai)旅(lv)游(you)商(shang)務(wu)(wu)(wu)服(fu)(fu)(fu)務(wu)(wu)(wu)功(gong)能,成(cheng)為(wei)(wei)東部(bu)新(xin)(xin)區(qu)(qu)(qu)乃(nai)至煙(yan)(yan)(yan)臺(tai)(tai)(tai)濱海(hai)(hai)一(yi)(yi)線(xian)的(de)(de)繁華(hua)地(di)標(biao),打造城(cheng)(cheng)(cheng)市經(jing)(jing)濟(ji)發(fa)展全新(xin)(xin)增(zeng)長(chang)點。
集大(da)(da)型購物(wu)中心、住(zhu)宅、酒(jiu)店等(deng)業態為(wei)一體,實現購物(wu)、娛樂、休閑、餐飲等(deng)功能的(de)城(cheng)(cheng)(cheng)(cheng)市綜合體是經(jing)濟發展的(de)必然要(yao)求,大(da)(da)悅(yue)城(cheng)(cheng)(cheng)(cheng),已(yi)(yi)(yi)成(cheng)為(wei)中糧集團城(cheng)(cheng)(cheng)(cheng)市綜合體的(de)核(he)心品牌(pai),現已(yi)(yi)(yi)有北(bei)京(jing)西單大(da)(da)悅(yue)城(cheng)(cheng)(cheng)(cheng)、沈陽(yang)中街大(da)(da)悅(yue)城(cheng)(cheng)(cheng)(cheng)、北(bei)京(jing)朝陽(yang)大(da)(da)悅(yue)城(cheng)(cheng)(cheng)(cheng)、上海(hai)(hai)大(da)(da)悅(yue)城(cheng)(cheng)(cheng)(cheng)、天津(jin)大(da)(da)悅(yue)城(cheng)(cheng)(cheng)(cheng)五家購物(wu)中心正(zheng)式(shi)運營(ying),一座座“時尚新城(cheng)(cheng)(cheng)(cheng)”已(yi)(yi)(yi)經(jing)進駐北(bei)京(jing)、上海(hai)(hai)、天津(jin)、沈陽(yang)四個活(huo)力城(cheng)(cheng)(cheng)(cheng)市,全力推進城(cheng)(cheng)(cheng)(cheng)市商業升級。
被評為國(guo)(guo)家AAA級旅游景(jing)區(qu)2015年12月(yue),煙臺大(da)悅(yue)城被煙臺大(da)悅(yue)城被國(guo)(guo)家旅游局全國(guo)(guo)旅游景(jing)區(qu)質量等級評定委員會評為“AAA國(guo)(guo)家級旅游風(feng)景(jing)區(qu)”。
煙臺大悅(yue)城是(shi)中(zhong)糧首個濱(bin)海主(zhu)題的(de)(de)購物中(zhong)心,擁有得天獨厚的(de)(de)旅游資源、自然風光,位(wei)于(yu)煙臺大悅(yue)城7樓的(de)(de)愛(ai)悅(yue)灣是(shi)國(guo)內商業(ye)項(xiang)目中(zhong)首個以愛(ai)情為主(zhu)題的(de)(de)屋頂(ding)海景(jing)花園。