麻(ma)(ma)(ma)辣誘(you)(you)惑(huo)自2002年(nian)(nian)創立之(zhi)初(chu),便確立了(le)以麻(ma)(ma)(ma)辣味型(xing)菜品(pin)(pin)為(wei)主打的(de)特色品(pin)(pin)牌定位,多年(nian)(nian)來,一直專注于發(fa)掘(jue)川、湘、滇、黔等地深(shen)受群(qun)眾喜愛的(de)麻(ma)(ma)(ma)辣菜式。2014年(nian)(nian),經過(guo)閉關兩年(nian)(nian)的(de)市場調研、供應鏈(lian)建設與產品(pin)(pin)研發(fa),麻(ma)(ma)(ma)辣誘(you)(you)惑(huo)推出了(le)新一代爆款產品(pin)(pin)——麻(ma)(ma)(ma)辣小(xiao)(xiao)龍(long)蝦(xia)。麻(ma)(ma)(ma)辣誘(you)(you)惑(huo)的(de)麻(ma)(ma)(ma)小(xiao)(xiao)采用干凈無污染(ran)的(de)白鰓小(xiao)(xiao)龍(long)蝦(xia)制作,味道重鮮(xian)香、輕麻(ma)(ma)(ma)辣,深(shen)受食客喜愛。經過(guo)多年(nian)(nian)的(de)迅猛發(fa)展,麻(ma)(ma)(ma)辣誘(you)(you)惑(huo)已經初(chu)步建成小(xiao)(xiao)龍(long)蝦(xia)全(quan)球供應鏈(lian),并(bing)研發(fa)出麻(ma)(ma)(ma)辣、蒜蓉(rong)、十(shi)三香、紫蘇等口(kou)味的(de)小(xiao)(xiao)龍(long)蝦(xia)產品(pin)(pin)。在(zai)(zai)線下,全(quan)國24家門(men)店,日均2萬(wan)客流;在(zai)(zai)線上(shang),積(ji)累超過(guo)3萬(wan)忠實消費(fei)者(zhe),每天售(shou)出20萬(wan)余(yu)只小(xiao)(xiao)龍(long)蝦(xia),在(zai)(zai)細分品(pin)(pin)類(lei)市場中出類(lei)拔萃。
截至2018年3月(yue),麻小(xiao)│麻辣誘惑在(zai)北京擁有11家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),上海4家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),石家(jia)(jia)(jia)莊2家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),西安2家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),南京1家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),武漢1家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),西寧1家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),銀川1家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),蘭州1家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),共計24家(jia)(jia)(jia)門店(dian)(dian)(dian)(dian)(dian)(dian),以及2個配送中(zhong)心。目前,員(yuan)工人數超過2000名,營業總面積近3萬平方米。